A photo from our fairly recent online marketing workshop which was held at Stoke Climsland campus in Cornwall. We had 10 businesses participating and lots of enthusiasm and good ideas about online marketing.
Sunday, April 11, 2010
Thursday, April 8, 2010
Making your B&B or self-catering website stand out
Just had this article published in Farmers Weekly Interactive.
Tuesday, March 30, 2010
Social Media map
Just stumbled upon this (after signing up for Stumbleupon.com) - a really useful overview of the social media map.
Saturday, February 6, 2010
More workshops!
I am delighted to report that another online marketing workshop is planned - this time with Poole Tourism. It will take place on the 11th March at Bournemouth University's Talbot Campus. The cost is £40 per head which, although I might be biased, represents a good investment for a day's training on how you can make your web site work harder for you. Although not uploaded yet more information will be available in the next few days on Bournemouth University's business services web site.
Friday, February 5, 2010
Google local business center
I mentioned to one or two people at the workshop that I'd post some information here about registering your site at Google local business center. You can do that right now at: http://google.co.uk/lbc and just follow the steps to register your business. Then you have a chance to appear at the top of the first page in Google next to a Google map if people are searching locally. Good luck and let me know how you get on.
Monday, January 25, 2010
Online marketing workshop number 2 on 21st January 2010
We had our second online marketing workshop in Chippenham last Thursday. All but one of the attendees were Farm Stay members and we had a great workshop as you can see from the photo.
Everyone was really enthusiastic with lots of shared learning and experiences! I just read that Google is going to take into account site speed as part of its site ranking algorithm and that they've made available a link in Google Webmaster tools to help with that. I'll check it out and keep you posted. In the meantime I'm very keen to hear people's views on online booking and online channels of distribution following our discussion with Teresa from Visit Wiltshire.
www.blountscourtfarm.co.uk (Colin)
www.churchfarmcottages.com (Trish)
www.churchfarmholidaycottages.com (Sharon)
www.hattfarm.co.uk (Carol)
www.manorfarmbandb.co.uk (Ross)
www.marshwoodfarm.co.uk (Fiona)
www.parkfarmbarn.co.uk (Kate)
www.pickwickfarm.co.uk(Gill)
www.poultongrange.com (Deb)
Everyone was really enthusiastic with lots of shared learning and experiences! I just read that Google is going to take into account site speed as part of its site ranking algorithm and that they've made available a link in Google Webmaster tools to help with that. I'll check it out and keep you posted. In the meantime I'm very keen to hear people's views on online booking and online channels of distribution following our discussion with Teresa from Visit Wiltshire.
www.blountscourtfarm.co.uk (Colin)
www.churchfarmcottages.com (Trish)
www.churchfarmholidaycottages.com (Sharon)
www.hattfarm.co.uk (Carol)
www.manorfarmbandb.co.uk (Ross)
www.marshwoodfarm.co.uk (Fiona)
www.parkfarmbarn.co.uk (Kate)
www.pickwickfarm.co.uk(Gill)
www.poultongrange.com (Deb)
Friday, January 15, 2010
Google Analytics and Google Adwords
Unfortunately we didn't have time in yesterday's workshop to cover these two important areas although if you're interested there's the possibility that we might set up a workshop dedicated to Analytics and Adwords. In the meantime you can get started with Google Analytics at http://www.google.com/analytics/ - if you haven't got a Google account you'll need to set one up and then follow the simple steps. Similarly with Adwords (www.google.com/adwords), it's best if you establish a Google account - if you've already done that for Analytics you won't have to do it again! Google Analytics is a great tool and what's more it's free - let us know how you get on.
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